
This dreamy Fresh Strawberry Yum Yum dessert showcases summer's best berries in a creamy, no-bake delight that's been a Southern favorite for generations. The contrast between the sweet-tart strawberry filling and velvety cream cheese layers creates a dessert that's impossible to resist.
I first made this for a backyard barbecue when the strawberries were practically bursting with sweetness at our local farmers market. The dish disappeared so quickly that I now automatically double it for gatherings.
Ingredients
- Graham cracker crumbs: create the perfect buttery foundation that holds everything together
- Unsalted butter: binds the crust while allowing you to control the salt content
- Fresh strawberries: are the star choose bright red berries with no white shoulders for maximum flavor
- Strawberry Jello: enhances the natural berry flavor while providing structure to the filling
- Cream cheese: adds richness and tanginess look for full fat varieties for the creamiest texture
- Confectioners sugar: incorporates smoothly into the cream cheese without any graininess
- Whipping cream: creates the light cloud like texture that makes this dessert so special
- Vanilla extract: adds depth and warmth to the creamy layers
- Granulated sugar: sweetens the whipped cream to balance the tang of the cream cheese
Step-by-Step Instructions
- Prepare the Strawberry Filling:
- Start by combining those gorgeous sliced strawberries with dry Jello powder. The gentle coating process ensures each berry gets touched with that flavor enhancing powder. When you heat this mixture just until the Jello dissolves about 3 to 4 minutes the berries slightly soften while maintaining their structure and releasing just enough juice to create that perfect gel consistency. Allow this mixture to cool completely before using.
- Craft the Crust:
- The magic ratio of graham cracker crumbs to butter creates the perfect foundation. Mix thoroughly with a fork ensuring every crumb gets moistened this prevents a dry crumbly crust that falls apart. When pressing into the pan use the bottom of a measuring cup for an even compact layer that will hold together when serving. Setting aside those 3 tablespoons of crumbs for the top ensures visual appeal and a bit of texture contrast.
- Create the Cream Cheese Mixture:
- Begin with room temperature cream cheese to avoid lumps beat with confectioners sugar and vanilla until completely smooth about 3 minutes. In a separate bowl whip the cream with granulated sugar and vanilla until it forms stiff peaks the cream should stand up when you lift the beaters. When folding these two components together use a gentle hand with a rubber spatula cutting through the center and folding over the sides to maintain maximum airiness.
- Assemble the Layers:
- Precision matters when building these beautiful layers. Start with slightly less than half the cream mixture ensuring an even base about 1 inch thick. When adding the cooled strawberry layer spoon it carefully to avoid disturbing the cream beneath covering completely edge to edge. The final cream cheese layer should completely seal in the strawberry filling preventing any color bleeding. Those reserved graham cracker crumbs add the perfect finishing touch.

This dessert brings back memories of my grandmother's kitchen where she would make this every summer when the strawberries were at their peak. She always let me help layer the dessert claiming my "gentle touch" made it extra special. To this day I can taste the difference when I take my time with those perfect layers.
Storage Instructions
This dessert holds beautifully in the refrigerator for up to 3 days though the crust will soften slightly over time. Cover tightly with plastic wrap but avoid aluminum foil which can react with the acidic strawberries. For the freshest presentation prepare no more than 24 hours before serving. Unfortunately this dessert does not freeze well as the texture of the strawberries and cream layers changes significantly upon thawing.
Seasonal Variations
While fresh strawberries create the classic version this dessert transforms beautifully with other fruits. Try fresh peaches with peach Jello in late summer or blueberries with berry blue Jello. For an autumn twist finely diced apples with cinnamon and apple cider Jello create a delightful variation. The key is matching the Jello flavor to enhance rather than overwhelm the natural fruit flavor.
Perfect Pairings
Serve this dreamy dessert with a cup of strong coffee or espresso to balance the sweetness. For special occasions a glass of prosecco or champagne creates an elegant pairing that cuts through the richness. If serving to children a small glass of cold milk makes this treat even more special. Consider garnishing each serving with a perfect fresh strawberry or a light dusting of graham cracker crumbs for visual appeal.
The History Behind Yum Yum
This nostalgic Southern dessert has roots dating back to mid century America when refrigerator desserts became tremendously popular. Often called Strawberry Delight Strawberry Pretzel Salad or simply Yum Yum this dessert has graced countless church potlucks family reunions and holiday tables throughout the South. The name comes from the repeated reaction when people take their first bite that involuntary "Yum Yum" that escapes their lips.
Frequently Asked Questions
- → Can I make this dessert ahead of time?
Yes, Fresh Strawberry Yum Yum is perfect for prepping in advance. Chill it for several hours or overnight for the best texture and flavor.
- → Can I substitute Cool Whip for whipped cream?
Yes, you can replace homemade whipped cream with 16 ounces of Cool Whip for convenience, though the texture may vary slightly.
- → Can I use frozen strawberries?
While fresh strawberries are recommended for the best taste and texture, thawed frozen strawberries can work in a pinch.
- → What size pan should I use for this dessert?
The dessert is typically made in a 9x13-inch pan, but you can halve the ingredients for an 8x8-inch pan.
- → Is this dessert suitable for a sugar-free diet?
You can use sugar-free strawberry Jell-o and adjust the sweeteners to make this dessert more sugar-friendly.